adidas has unveiled ‘brazuca’, the official match ball for the 2014 FIFA world cup in brazil. two-and-half-years in the making, the ‘brazuca’ has undergone extensive testing involving 600 of the world’s top players and 30 teams in 10 countries across three continents, including four-time player of the year lionel messi and italian club AC milan, making it the most tested ball ever by adidas.
the technology incorporated into the bladder and carcass of ‘brazuca’ is identical to the tango 12 used in the 2012 EUFA euro cup, with its ribbon panel design and colors symbolizing the traditional multicolored wish bracelets worn in brazil. a new structural innovation provides a unique symmetry of six identical panels alongside a different surface texture which aims to enhance grip, touch, stability and aerodynamics on the pitch.
to avoid problems and criticism of the ball like the 2010 FIFA world cup in south africa, a disguised version of the ‘brazuca’ was used for the friendly between sweden and argentina in february, which received positive feedback from all the players.
the ‘brazuca’ is a product of two-and-half-years in the making
a new structural innovation provides six symmetrical panels alongside a different surface texture
the new design aims to enhance grip, touch, stability and aerodynamics on the pitch
evolution of previous FIFA world cup match balls
four-time player of the year lionel messi was intensively involved in the development of the ‘brazuca’
testing the ‘brazuca’ with the adizero F50 football boots